ICMediaDirect Notes Online Reviews Affect Small Businesses

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  • May 30, 2017
  • Positive reviews do increase business, notes ICMediaDirect, but the firm explains that the study proves negative feedback can have a direct fiscal drain. 86% of potential customers noted they would think twice about obtaining a product from a company showing bad online reviews, for example. Going further, an extra star on reviews generates a 5% […]

    ICMediaDirect Discuss Recent Study Confirming Importance Of Positive Reviews

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  • May 23, 2017
  • A recent study confirmed that 9 out of 10 citizens respond to internet reviews, with participants suggesting they consider reviews on par with a personal recommendation. Prominent PR firm ICMediaDirect pushes the importance of reputation management and works with businesses and high-profile individuals to capitalize on these stats. The results of this study were formulated […]

    ICMediaDirect Experts Discuss Modern SEO Techniques For Brands

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  • May 9, 2017
  • By posting relevant, interesting, and shareable content, brands can create a positive online presence. According to the firm, Google rewards brands that provide readers with rich online posts. Strong content built around expert SEO strategies has the power to go viral, reach a growing audience, and potentially draw in more business and enhance a company’s […]

    ICMediaDirect Celebrated For Customer Service, Business Ethics

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  • May 2, 2017
  • The SBIEC stands as a respected authority on recognizing companies across various industries that meet its standards of excellence. It encourages independent development and entrepreneurial growth, providing the opportunity for companies of all sizes to gain recognition for their performance. Particular focus is given to those meeting and exceeding expectations for customer service, product quality […]